Etsy Goals

Good morning!

I’ve begun selling digital png images in my Etsy shop. These can be used as any clipart image and for sublimation onto t-shirts and other products.

Last night, I watched a video that suggested that Etsy owners sit down and make listing goals for themselves rather than focus on anything else. How many listings do you want to have by the end of the month? The end of Summer? The end of the year? Focusing on quantity begets quality. Not everything will be good, but some things will be hits.

So, what are my goals for my shop? I thought about it. As of me writing this, I have nearly 100 listings on Etsy. (I think half or more of those aren’t that great, but that’s the point) By the end of 2023, I’d like to have at least 500 active listings. And that actually means creating a lot more, because listings will expire, and I’m not going to renew something if I don’t think it’s quality. Anyway, that works out to about 8 new listings a week. And probably more 12-15 listings/week with the whole expiration concept. That’s a lot, but I think I can do it.

One cool thing about digital items is that I can use them multiple times. I can have the regular png image, then I can put it on a mug (because I have decided to continue selling mugs), and I can include the image in a larger “bundle.” In fact, I could use the image in multiple png bundles. So that’s 3+ listings from a single file. I get to do the work once, and I can sell all these listings many times.

Here’s one of the listings I created today:

%d bloggers like this: